HBO Max is adding much sports sum to its programming slate. Turner Sports, an limb of WarnerMedia, has reached a woody with the US Soccer Federation to aerial matches exclusively connected TNT, TBS, and HBO Max.
As portion of the eight-year statement that volition statesman successful 2023, HBO Max volition watercourse much than 20 matches for the men’s and women’s nationalist teams each year, WarnerMedia announced Tuesday. WarnerMedia-owned linear channels TNT and TBS volition simultaneously aerial astir fractional of those, portion the different fractional volition watercourse exclusively connected HBO Max.
Turner Sports and its part Bleacher Report volition person exclusive rights to unrecorded sum of the matches arsenic portion of the agreement. Additionally, the woody positions Turner Sports arsenic the exclusive English-language location of assorted events for the women’s and men’s nationalist shot teams successful the US, including US National Team World Cup qualifiers, the SheBelieves Cup, and National Team friendlies, among others.
Sports programming is not caller to the streamer — WarnerMedia inked a deal with the National Hockey League past twelvemonth to bring sum to HBO Max — but it builds connected the company’s committedness to diversifying its portfolio and amended positions HBO Max to much straight vie with services successful the sports space, including Peacock, Prime Video, and Paramount Plus. It besides makes HBO Max a work conscionable arsenic overmuch for sports fans arsenic it is for movie and TV enthusiasts, wherever it needs to amended to instrumentality connected Netflix (which continues to debar unrecorded sports even arsenic its prices ascent ever higher).
“This is simply a important milestone for Turner Sports and WarnerMedia, further demonstrating our committedness to the organisation of premium unrecorded sports contented connected HBO Max, portion simultaneously fueling our starring amusement networks, integer and societal assets,” Turner Sports president Lenny Daniels said successful a statement.
Daniels added that the woody further allows the institution to prosecute with the teams’ “avid, young and divers instrumentality bases done each of our Turner Sports and Bleacher Report platforms.”